Elastic Digital

Agency work demands a lot of high quality written content. Particularly agencies that work in pure digital. Client projects may dominate, but internal work is just as vital to the success of the organisation. During my time at Elastic, I was responsible for drafting a large range of content – from internal manuals and how-to…… Continue reading Elastic Digital

Simplified Networking

Big messages need a simple concept. This project had a massive message. And it was made up of many elements, with multiple layers of copy, content and structure. To keep these keeps all messaging points under one “umbrella” we had to work hard on the concept, keeping a tight reign on what we said and…… Continue reading Simplified Networking